Brevo vs Constant Contact: Which Is Better in 2026?
Brevo, formerly Sendinblue, combines email campaigns with SMS, WhatsApp, transactional email and a light CRM. Constant Contact is a long-standing choice for small businesses and nonprofits. Brevo’s strength is multi-channel messaging and transactional email on a budget; Constant Contact’s is helping non-marketers send email and run events with support on hand.
01Pricing
Brevo: paid plans start at $8.08/mo for 5,000 emails per month. Constant Contact: paid plans start at $10.20/mo for 500 contacts. Both price by the size of your list or sending volume, so the entry prices above only hold for a small audience; check each vendor’s calculator at your list size. Brevo has a free plan (300 emails a day). Constant Contact has no free plan; the trial runs 30 days.
| Plan | Billed annually | Billed monthly | Limits | Adds |
|---|---|---|---|---|
| Free | $0 | $0 | 300 emails per day | |
| Starter | $8.08 | $9 | From 5,000 emails per month | Drag & drop email editor; AI content generator; Advanced segmentation; Forms |
| Standard | $16.17 | $18 | 1 landing page included | Marketing automation; A/B testing; Advanced email reporting; AI send time optimization |
| Professional | $449.08 | $499 | From 150,000 emails per month; 10 seats included | WhatsApp, popups, mobile & web push; Contact scoring; Advanced ecommerce features; AI segmentation |
| Enterprise | Custom | Custom | Multi-account management; Custom objects; Dedicated IP; SSO & SAML |
| Plan | Billed annually | Billed monthly | Limits | Adds |
|---|---|---|---|---|
| Lite † | $10.20 | $12 | 500 contacts at this price; Monthly sends 10x contacts; 1 user; 1 automation template | Basic reporting |
| Standard † | $29.75 | $35 | Monthly sends 12x contacts; 3 users; 3 automation templates | Email scheduling; A/B testing; Advanced reporting |
| Premium † | $68 | $80 | Monthly sends 24x contacts; Unlimited users | Unlimited automations and segments; Dynamic content; Dedicated priority support team |
Prices are per month on annual billing. † marks prices taken from the vendor’s documentation or page data instead of its visible pricing page. Brevo pricing and Constant Contact pricing have the full detail.
02The Two Tools
Brevo
Brevo, formerly Sendinblue, combines email campaigns with SMS, WhatsApp, transactional email and a light CRM. Its pricing is based on how many emails you send, not on how many contacts you store, which favors large lists that are mailed occasionally. The free plan caps daily sends instead of list size.
- Best at
- Multi-channel messaging and transactional email on a budget.
- Falls short
- Templates and reporting are plainer than Mailchimp’s, and the free plan’s daily cap limits how many people you can reach at once.
Constant Contact
Constant Contact is a long-standing choice for small businesses and nonprofits. Beyond email it handles event registration, social posting and surveys, and it backs them with phone support and plenty of guidance. Automation is basic, and there is a trial instead of a free plan.
- Best at
- Helping non-marketers send email and run events with support on hand.
- Falls short
- Automation and segmentation are limited, and you pay from the start.
03Which Fits Your Situation
| If you are | Better fit | Why |
|---|---|---|
| Small Business | Either | Brevo: Pricing by emails sent keeps the cost low for a large list mailed occasionally. Constant Contact: Phone support and event tools suit owners who are not marketers. |
| Ecommerce | Brevo | Transactional email and SMS in the same account as campaigns. |
| Startups | Brevo | One low-cost account for marketing email, transactional email and SMS. |
| Creators | Neither | Neither is a natural fit for creators. |
| Agencies | Brevo | Low client costs for campaigns plus transactional email and SMS. |
04Verdict
Choose Brevo if you have a large list you mail occasionally, or need SMS and transactional email in the same account. Choose Constant Contact if you are a small business or nonprofit that wants hand-holding and event tools.
05FAQ
Is Brevo or Constant Contact cheaper?
Brevo starts at $8.08/mo and Constant Contact at $10.20/mo. Both rise with the size of your list. Prices are per month on annual billing.
Do Brevo and Constant Contact have free plans?
Brevo has a free plan (300 emails a day). Constant Contact has no free plan; the trial runs 30 days.
Which is easier to learn, Brevo or Constant Contact?
Constant Contact is quick to set up; Brevo is moderately involved to set up. Templates and reporting are plainer than Mailchimp’s, and the free plan’s daily cap limits how many people you can reach at once.
Which is better for startups, Brevo or Constant Contact?
Brevo. One low-cost account for marketing email, transactional email and SMS.