Email Marketing/Pricing

Brevo Pricing in 2026: Plans, Free Plan and Team Costs

Every plan, what a team pays, and whether Brevo is worth it

Brevo starts at $8.08/mo: Starter plan, billed annually ($9 billed monthly), from 5,000 emails per month. Brevo has a free plan (300 emails a day).

Visit Brevo’s website

01Brevo Plans

Plan Billed annually Billed monthly Limits Adds
Free $0 $0 300 emails per day
Starter $8.08 $9 From 5,000 emails per month Drag & drop email editor; AI content generator; Advanced segmentation; Forms
Standard $16.17 $18 1 landing page included Marketing automation; A/B testing; Advanced email reporting; AI send time optimization
Professional $449.08 $499 From 150,000 emails per month; 10 seats included WhatsApp, popups, mobile & web push; Contact scoring; Advanced ecommerce features; AI segmentation
Enterprise Custom Custom Multi-account management; Custom objects; Dedicated IP; SSO & SAML

Prices are in US dollars, per month. Prices change often, so confirm on Brevo’s pricing page before you buy.

02How the Price Scales

Brevo prices the account, not each user, so adding teammates does not change the bill. The size of your list or your sending volume does.

Brevo publishes its larger tiers only in an interactive calculator, so check the price at your list size on its pricing page.

03Compared With Other Email Marketing Tools

Brevo is the cheapest of the 12 email marketing tools we track, by entry price.

Entry price across the Email Marketing tools we track
  1. Brevo (current)free tier$8.08/mo
  2. Constant Contact$10.20/mo
  3. MailerLitefree tier$10.80/mo
  4. Campaign Monitor$11.70/mo
  5. AWeber$12.49/mo
  6. Mailchimpfree tier$13/mo
  7. ActiveCampaign$15/mo
  8. GetResponsefree tier$15.58/mo
  9. Klaviyofree tier$20/mo
  10. ConvertKitfree tier$33/mo
  11. Drip$39/mo
  12. Beehiivfree tier$49/mo

Cheapest paid plan on each vendor’s site. Prices are per month on annual billing, except Mailchimp, Klaviyo and Drip (monthly billing; no annual price published).

04Is Brevo Worth the Price?

Brevo is worth paying for if you have a large list you mail occasionally, or need SMS and transactional email in the same account. Its strength is multi-channel messaging and transactional email on a budget. Its Value score is 4.7/5: strongest on entry cost, free plan and plan terms, weakest on adoption. The score measures cost and accessibility, not how much the product can do.

Value score component Score (0 to 1)
Entry cost 1.00
Free plan 1.00
Adoption 0.60
Drawback risk 0.67
Plan terms 1.00

How the Value score works

05What You Get

Brevo, formerly Sendinblue, combines email campaigns with SMS, WhatsApp, transactional email and a light CRM. Its pricing is based on how many emails you send, not on how many contacts you store, which favors large lists that are mailed occasionally. The free plan caps daily sends instead of list size.

Where it falls short: Templates and reporting are plainer than Mailchimp’s, and the free plan’s daily cap limits how many people you can reach at once.

Pros

  • Competitive pricing for combined channels
  • Free plan is useful for light senders
  • Transactional email support is a plus

Cons

  • Template editor is less refined than leaders
  • Automation depth is moderate
  • Advanced reporting is limited

06FAQ

Does Brevo have a free plan?

Yes. It includes: 300 emails per day.

How much does Brevo cost for a team of 10?

Brevo prices the account, not each user, starting at $8.08/mo. Team size does not change the price; the size of your list does.

Is Brevo cheaper on annual billing?

Yes. The Starter plan is $8.08 a month billed annually against $9 billed monthly, about 10% less.

What does Brevo’s top plan cost?

The top tier is priced on request.