Email Marketing/Head to head

Drip vs GetResponse: Which Is Better in 2026?

Drip and GetResponse compared on plans, team cost and fit

Drip is marketing automation for small online stores. GetResponse packs a lot around its email tool: automation, landing pages, sign-up funnels, webinars and a website builder. Drip’s strength is ecommerce automation without Klaviyo’s complexity; GetResponse’s is covering email, landing pages and webinars under one login.

01Pricing

Drip: paid plans start at $39/mo for up to 2,500 active people. GetResponse: paid plans start at $15.58/mo for 1,000 contacts. Both price by the size of your list or sending volume, so the entry prices above only hold for a small audience; check each vendor’s calculator at your list size. Drip has no free plan; the trial runs 14 days. GetResponse has a free plan (up to 500 contacts).

Entry price
  1. GetResponsefree tier$15.58/mo
  2. Drip$39/mo

Cheapest paid plan on each vendor’s site. Prices are per month on annual billing, except Drip (monthly billing; no annual price published).

Drip plans
Plan Billed annually Billed monthly Limits Adds
Drip † n/a $39 Up to 2,500 active people at this price; Unlimited email sends Every feature included at all sizes; Billed only for active people
GetResponse plans
Plan Billed annually Billed monthly Limits Adds
Free $0 $0 Up to 500 contacts; Landing page visits capped at 1,000 per month; GetResponse badge on every message
Starter † $15.58 $19 1,000 contacts at this price; Unlimited monthly email sends; 3 users; 1 custom automation workflow AI email generator; Welcome email series; Landing page builder; Signup forms and popups
Marketer † $48.38 $59 1,000 contacts at this price; 5 users Unlimited automation workflows; Abandoned cart recovery; A/B testing; Promo codes and revenue reports
Creator † $56.58 $69 1,000 contacts at this price; 5 users; Up to 500 students; Webinars up to 100 attendees Website builder; Course creator; Webinars; Premium newsletter subscriptions
Enterprise Custom Custom Unlimited users; Webinars up to 1,000 attendees SMS marketing; Mobile push notifications; Dedicated sending domain; Single sign-on (SSO)

Prices are per month on annual billing, except Drip (monthly billing; no annual price published). † marks prices taken from the vendor’s documentation or page data instead of its visible pricing page. Drip pricing and GetResponse pricing have the full detail.

02The Two Tools

Drip

Drip is marketing automation for small online stores. It connects to store platforms, segments customers by what they bought and browsed, and runs visual workflows for carts, welcomes and win-backs. It covers much of what Klaviyo does with a simpler product.

Best at
Ecommerce automation without Klaviyo’s complexity.
Falls short
There is no free plan, the integration catalog is smaller, and it offers little to businesses that are not stores.

Visit Drip

GetResponse

GetResponse packs a lot around its email tool: automation, landing pages, sign-up funnels, webinars and a website builder. It suits marketers who want one subscription for lead generation and follow-up. Breadth is the appeal, and no single part is the best in its class.

Best at
Covering email, landing pages and webinars under one login.
Falls short
The interface is crowded, and the more advanced automation and webinar features need the higher tiers.

Visit GetResponse

03Which Fits Your Situation

If you are Better fit Why
Small Business GetResponse Worth it if you also want landing pages and webinars.
Ecommerce Drip Store-driven automation for smaller shops that find Klaviyo too much.
Startups GetResponse Email plus landing pages and funnels without extra subscriptions.
Creators Neither Neither is a natural fit for creators.
Agencies Neither Neither is a natural fit for agencies.

04Verdict

Choose Drip if you run a small online store and want automation that is easy to manage. Choose GetResponse if you want email, landing pages and webinars from one vendor.

05FAQ

Is Drip or GetResponse cheaper?

Drip starts at $39/mo and GetResponse at $15.58/mo. Both rise with the size of your list. Prices are per month on annual billing, except Drip (monthly billing; no annual price published).

Do Drip and GetResponse have free plans?

Drip has no free plan; the trial runs 14 days. GetResponse has a free plan (up to 500 contacts).

Which is easier to learn, Drip or GetResponse?

There is little between them: both are moderately involved to set up.

Which is better for small business, Drip or GetResponse?

GetResponse. Worth it if you also want landing pages and webinars.