Email Marketing/Alternatives

Top 6 ConvertKit Alternatives in 2026

6 tools compared on price, plans and fit

Kit is deliberately simple. Senders leave when they want richer templates, deeper reporting or ecommerce automation, or when the paid tiers cost more than a general-purpose tool would. Paid plans start at $33/mo for 1,000 subscribers. 4 of the 6 tools below start cheaper. Beehiiv ($49/mo) is a newsletter platform with referral, advertising and subscription tools built in. MailerLite ($10.80/mo) does the essentials cleanly at a low price. Mailchimp ($13/mo) is the familiar all-rounder, priced by audience size.

01Quick Comparison

Entry price vs. ConvertKit
  1. MailerLitefree tier$10.80/mo
  2. Mailchimpfree tier$13/mo
  3. ActiveCampaign$15/mo
  4. Klaviyofree tier$20/mo
  5. ConvertKit (current)free tier$33/mo
  6. Drip$39/mo
  7. Beehiivfree tier$49/mo

Cheapest paid plan on each vendor’s site. Prices are per month on annual billing, except Mailchimp, Klaviyo and Drip (monthly billing; no annual price published).

Tool Entry price Free plan Value score
Beehiiv $49/mo Yes 4.1/5
MailerLite $10.80/mo Yes 4.6/5
Mailchimp $13/mo Yes 4.5/5
ActiveCampaign $15/mo No 4.2/5
Klaviyo $20/mo Yes 4.3/5
Drip $39/mo No 3.7/5
ConvertKit (current) $33/mo Yes 4.1/5

02The Alternatives

Beehiiv

From$49/moValue score4.1/5

Compared with ConvertKit: Starts at $49/mo, $16 a month more than ConvertKit; its free plan allows up to 2,500 subscribers.

Beehiiv is a newsletter platform, not a general email marketing tool. It bundles a website, a referral program, recommendations between newsletters, an ad network and paid subscriptions, all aimed at publishers who want to grow and earn from a list. Automation and ecommerce features are minimal because that is not what it is for.

Best for
Publishers and creators growing newsletter audiences
Pricing
Lite plan, billed annually, 1,000 subscribers at this price. Free plan: up to 2,500 subscribers.
Key features
Newsletter publishing, Referral and recommendation tools, Ad network and monetization

Where it falls short: It is not suited to stores or sales-driven marketing, and the paid plans cost more than basic email tools.

Beehiiv plans and pricing Beehiiv vs ConvertKit in detail Visit Beehiiv

MailerLite

From$10.80/moValue score4.6/5

Compared with ConvertKit: Starts at $10.80/mo, $22.20 a month less than ConvertKit; its free plan allows up to 250 subscribers.

MailerLite is a simple, inexpensive email tool with a clean editor. Newsletters, landing pages, forms and straightforward automations are all there, and the free plan is usable. It leaves out the heavier features, which keeps both the interface and the bill small.

Best for
Small businesses and creators that want value and simplicity
Pricing
Comfort plan, billed annually ($12 billed monthly), 500 subscribers at this price. Free plan: up to 250 subscribers.
Key features
Newsletter builder, Automation workflows, Landing pages and websites

Where it falls short: Automation, reporting and integrations are lighter than in the bigger platforms.

MailerLite plans and pricing ConvertKit vs MailerLite in detail Visit MailerLite

Mailchimp

From$13/moValue score4.5/5

Compared with ConvertKit: Starts at $13/mo, $20 a month less than ConvertKit; its free plan allows 250 contacts and 500 sends a month.

Mailchimp is the email tool most small businesses try first. It covers campaigns, templates, basic automation, landing pages and forms, and connects to almost everything. It is a generalist: good at getting a newsletter out, less convincing once you need advanced automation, and priced by the size of your audience.

Best for
SMBs that want a familiar general-purpose email platform
Pricing
Essentials plan, billed monthly, 500 contacts at this price. Free plan: 250 contacts and 500 sends a month.
Key features
Email campaigns and templates, Audience segmentation, Marketing automation journeys

Where it falls short: The price rises with every contact you add, the free plan is small, and automation is shallower than in specialist tools.

Mailchimp plans and pricing ConvertKit vs Mailchimp in detail Visit Mailchimp

ActiveCampaign

From$15/moValue score4.2/5

Compared with ConvertKit: Starts at $15/mo, $18 a month less than ConvertKit; unlike ConvertKit, it has no free plan.

ActiveCampaign is an automation tool that also sends email. Its visual builder handles branching logic, lead scoring, site tracking and conditional content, and a sales CRM can be added on. It asks for more learning than its simpler rivals and repays it for businesses whose marketing depends on timing and behavior.

Best for
Businesses that prioritize automation and segmentation
Pricing
Starter plan, billed annually ($19 billed monthly), 1,000 contacts at this price.
Key features
Advanced automations, Segmentation and personalization, Built-in CRM

Where it falls short: There is no free plan, the learning curve is real, and the cost climbs with both contacts and tier.

ActiveCampaign plans and pricing ActiveCampaign vs ConvertKit in detail Visit ActiveCampaign

Klaviyo

From$20/moValue score4.3/5

Compared with ConvertKit: Starts at $20/mo, $13 a month less than ConvertKit; its free plan allows up to 250 active profiles and 500 sends a month.

Klaviyo is built for online stores. It pulls order and browsing data from platforms such as Shopify and uses it for segmentation and automated flows: abandoned carts, post-purchase follow-ups, win-backs. Email and SMS run from the same data. It is the specialist’s choice for ecommerce and priced like one.

Best for
Ecommerce brands prioritizing retention and customer lifecycle revenue
Pricing
Email plan, billed monthly, 251-500 active profiles at this price. Free plan: up to 250 active profiles and 500 sends a month.
Key features
Behavior-based segmentation, Ecommerce automation flows, SMS marketing

Where it falls short: Pricing follows the number of active profiles and rises quickly, and it offers little to a business that is not selling online.

Klaviyo plans and pricing ConvertKit vs Klaviyo in detail Visit Klaviyo

Drip

From$39/moValue score3.7/5

Compared with ConvertKit: Starts at $39/mo, $6 a month more than ConvertKit; unlike ConvertKit, it has no free plan.

Drip is marketing automation for small online stores. It connects to store platforms, segments customers by what they bought and browsed, and runs visual workflows for carts, welcomes and win-backs. It covers much of what Klaviyo does with a simpler product.

Best for
Ecommerce brands that want lifecycle marketing automation
Pricing
Drip plan, billed monthly, up to 2,500 active people at this price.
Key features
Ecommerce automations, Revenue attribution, Segmentation and tagging

Where it falls short: There is no free plan, the integration catalog is smaller, and it offers little to businesses that are not stores.

Drip plans and pricing ConvertKit vs Drip in detail Visit Drip

03FAQ

What is the closest alternative to ConvertKit?

Beehiiv. Beehiiv is a newsletter platform, not a general email marketing tool. Starts at $49/mo, $16 a month more than ConvertKit; its free plan allows up to 2,500 subscribers.

What is the cheapest alternative to ConvertKit?

MailerLite: free plan, then $10.80/mo. Comfort plan, billed annually ($12 billed monthly), 500 subscribers at this price. Free plan: up to 250 subscribers.

Which ConvertKit alternatives have a free plan?

Beehiiv, MailerLite, Mailchimp and Klaviyo. Free plans differ a lot in what they limit, so check the plan tables on each tool’s pricing page.

Is ConvertKit still worth using?

Yes, if you are a creator building and monetizing an audience. Its strength is growing and selling to an audience without a marketing team. The weakness: design options and reporting are limited, and it is not built for stores or sales teams.

04Bottom Line

If cost is why you are leaving ConvertKit, start with MailerLite. If you want the least disruption, Beehiiv is the closest in spirit: it is a newsletter platform with referral, advertising and subscription tools built in. And if ConvertKit never did enough, Klaviyo goes deepest.