GetResponse vs MailerLite: Which Is Better in 2026?
GetResponse packs a lot around its email tool: automation, landing pages, sign-up funnels, webinars and a website builder. MailerLite is a simple, inexpensive email tool with a clean editor. GetResponse’s strength is covering email, landing pages and webinars under one login; MailerLite’s is covering the essentials well for very little money.
01Pricing
GetResponse: paid plans start at $15.58/mo for 1,000 contacts. MailerLite: paid plans start at $10.80/mo for 500 subscribers. Both price by the size of your list or sending volume, so the entry prices above only hold for a small audience; check each vendor’s calculator at your list size. GetResponse has a free plan (up to 500 contacts). MailerLite has a free plan (up to 250 subscribers).
| Plan | Billed annually | Billed monthly | Limits | Adds |
|---|---|---|---|---|
| Free | $0 | $0 | Up to 500 contacts; Landing page visits capped at 1,000 per month; GetResponse badge on every message | |
| Starter † | $15.58 | $19 | 1,000 contacts at this price; Unlimited monthly email sends; 3 users; 1 custom automation workflow | AI email generator; Welcome email series; Landing page builder; Signup forms and popups |
| Marketer † | $48.38 | $59 | 1,000 contacts at this price; 5 users | Unlimited automation workflows; Abandoned cart recovery; A/B testing; Promo codes and revenue reports |
| Creator † | $56.58 | $69 | 1,000 contacts at this price; 5 users; Up to 500 students; Webinars up to 100 attendees | Website builder; Course creator; Webinars; Premium newsletter subscriptions |
| Enterprise | Custom | Custom | Unlimited users; Webinars up to 1,000 attendees | SMS marketing; Mobile push notifications; Dedicated sending domain; Single sign-on (SSO) |
| Plan | Billed annually | Billed monthly | Limits | Adds |
|---|---|---|---|---|
| Free | $0 | $0 | Up to 250 subscribers; 2,500 emails per month; 2 user seats; 3 automations | |
| Comfort | $10.80 | $12 | 500 subscribers at this price; 5,000 emails per month (10x tier ceiling); 3 user seats; 50 automations | Unlimited templates; AI writing assistant; Smart sending; 5 digital products |
| Power | $22.50 | $25 | 500 subscribers at this price; Unlimited monthly emails (fair use); Unlimited user seats | Unlimited automations; Unlimited landing pages and digital products; Multiple automation triggers; 24/7 live chat support |
| Enterprise | Custom | Custom | 200K+ subscribers; Custom sending volume | Dedicated success manager; Account audits; Dedicated IP option; Deliverability support |
Prices are per month on annual billing. † marks prices taken from the vendor’s documentation or page data instead of its visible pricing page. GetResponse pricing and MailerLite pricing have the full detail.
02The Two Tools
GetResponse
GetResponse packs a lot around its email tool: automation, landing pages, sign-up funnels, webinars and a website builder. It suits marketers who want one subscription for lead generation and follow-up. Breadth is the appeal, and no single part is the best in its class.
- Best at
- Covering email, landing pages and webinars under one login.
- Falls short
- The interface is crowded, and the more advanced automation and webinar features need the higher tiers.
MailerLite
MailerLite is a simple, inexpensive email tool with a clean editor. Newsletters, landing pages, forms and straightforward automations are all there, and the free plan is usable. It leaves out the heavier features, which keeps both the interface and the bill small.
- Best at
- Covering the essentials well for very little money.
- Falls short
- Automation, reporting and integrations are lighter than in the bigger platforms.
03Which Fits Your Situation
| If you are | Better fit | Why |
|---|---|---|
| Small Business | MailerLite | Covers the essentials for less money, with an editor that needs no training. |
| Ecommerce | GetResponse | Covers abandoned-cart and product emails as part of a wider marketing bundle. |
| Startups | MailerLite | Cheap, quick to set up and good enough until marketing becomes someone’s full-time job. |
| Creators | MailerLite | A low-cost start for creators who mostly need to send. |
| Agencies | MailerLite | Easy to hand over to small clients with small budgets. |
04Verdict
Choose GetResponse if you want email, landing pages and webinars from one vendor. Choose MailerLite if you want the essentials done well at a low price.
05FAQ
Is GetResponse or MailerLite cheaper?
GetResponse starts at $15.58/mo and MailerLite at $10.80/mo. Both rise with the size of your list. Prices are per month on annual billing.
Do GetResponse and MailerLite have free plans?
GetResponse has a free plan (up to 500 contacts). MailerLite has a free plan (up to 250 subscribers).
Which is easier to learn, GetResponse or MailerLite?
MailerLite is quick to set up; GetResponse is moderately involved to set up. The interface is crowded, and the more advanced automation and webinar features need the higher tiers.
Which is better for small business, GetResponse or MailerLite?
MailerLite. Covers the essentials for less money, with an editor that needs no training.