Email Marketing/Pricing

ConvertKit Pricing in 2026: Plans, Free Plan and Team Costs

Every plan, what a team pays, and whether ConvertKit is worth it

ConvertKit starts at $33/mo: Creator plan, billed annually ($39 billed monthly), 1,000 subscribers at this price. ConvertKit has a free plan (up to 10,000 subscribers). Paid plans can be tried free for 14 days.

Visit ConvertKit’s website

01ConvertKit Plans

Plan Billed annually Billed monthly Limits Adds
Free $0 $0 Up to 10,000 subscribers
Creator † $33 $39 1,000 subscribers at this price Full set of core email marketing tools
Pro † $66 $79 1,000 subscribers at this price Advanced reporting; Advanced automation, audience and growth features

Prices are in US dollars, per month. Trial: 14 days. † This price comes from the vendor’s documentation or page data, not its visible pricing page. Prices change often, so confirm on ConvertKit’s pricing page before you buy.

02How the Price Scales

ConvertKit prices the account, not each user, so adding teammates does not change the bill. The size of your list or your sending volume does.

ConvertKit publishes its larger tiers only in an interactive calculator, so check the price at your list size on its pricing page.

03Compared With Other Email Marketing Tools

ConvertKit is the 10th cheapest of the 12 email marketing tools we track, by entry price. Cheaper: Brevo ($8.08/mo), Constant Contact ($10.20/mo) and MailerLite ($10.80/mo).

Entry price across the Email Marketing tools we track
  1. Brevofree tier$8.08/mo
  2. Constant Contact$10.20/mo
  3. MailerLitefree tier$10.80/mo
  4. Campaign Monitor$11.70/mo
  5. AWeber$12.49/mo
  6. Mailchimpfree tier$13/mo
  7. ActiveCampaign$15/mo
  8. GetResponsefree tier$15.58/mo
  9. Klaviyofree tier$20/mo
  10. ConvertKit (current)free tier$33/mo
  11. Drip$39/mo
  12. Beehiivfree tier$49/mo

Cheapest paid plan on each vendor’s site. Prices are per month on annual billing, except Mailchimp, Klaviyo and Drip (monthly billing; no annual price published).

04Is ConvertKit Worth the Price?

ConvertKit is worth paying for if you are a creator building and monetizing an audience. Its strength is growing and selling to an audience without a marketing team. Its Value score is 4.1/5: strongest on free plan, adoption and plan terms, weakest on drawback risk. The score measures cost and accessibility, not how much the product can do.

Value score component Score (0 to 1)
Entry cost 0.18
Free plan 1.00
Adoption 1.00
Drawback risk 0.00
Plan terms 1.00

How the Value score works

05What You Get

ConvertKit, now called Kit, is email marketing for creators: writers, podcasters, course sellers and newsletter operators. Subscribers are organized with tags instead of lists, automations are drawn as simple visual flows, and you can sell digital products and paid subscriptions from the same account. Emails are plain and text-first by intent.

Where it falls short: Design options and reporting are limited, and it is not built for stores or sales teams.

Pros

  • Built around creators and newsletter businesses
  • Automation builder is easy to use
  • Strong tagging and audience organization

Cons

  • Template design flexibility is limited
  • Costs increase as subscribers grow
  • Less suitable for complex ecommerce stacks

06FAQ

Does ConvertKit have a free plan?

Yes. It includes: up to 10,000 subscribers.

How much does ConvertKit cost for a team of 10?

ConvertKit prices the account, not each user, starting at $33/mo. Team size does not change the price; the size of your list does.

Is ConvertKit cheaper on annual billing?

Yes. The Creator plan is $33 a month billed annually against $39 billed monthly, about 15% less.

What does ConvertKit’s top plan cost?

The top published tier is $66/mo (Pro).